Your Attractive Heading
Convert more visitors into paying customers
Anyone who wants a deep understanding of the buyer, their JTBD and customer journey would be lucky to work with Kristen. Her copy is always on point.
Molly Lindsay
Director of Product Marketing
CoderPad
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Services
Webpage audits
Understand
Comprehensive evaluations of your website’s UX and CRO, focusing on clarity, hierarchy, ease, and security. Choose from full-site or individual page audits, ensuring your online presence is optimized for a seamless and persuasive user experience.
Messaging strategy
Connect
Craft a powerful messaging strategy that identifies key points, captures the voice of your customer, refines brand voice, and employs conversion-focused copywriting. Elevate your communication to resonate effectively with your audience and drive desired actions.
Website copy
Nudge
This comprehensive package involves detailed research, rewriting certain pages of your website, and suggestions for the design. Unlock competitive advantage with our Website Packages. Leverage in-depth competitive and voice-of-customer research, coupled with expert writing, to eliminate friction and address precisely what matters to your customers. Transform your website into a compelling platform that aligns seamlessly with customer needs and aspirations.
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Why Us
How I do it
Understand
Insight
Find out what customers want, what they hope to achieve with your product, and what they already know. At the same time, look at your competition to make sure your brand, voice, and messages stand out. Fully understanding your ideal customers ensures a unique and successful website.
Connect
Messaging
Get messaging that really resonates with your audience. I’ll write like your customers talk, using their words and style to talk about the exact problems they’re trying to solve and evoking the benefits that strike a chord with them. I use powerful frameworks to get your audience interested and make sure they become real customers.
Nudge
Conversion rate optimization
Get your website perfectly optimized for conversions based on research findings in Consumer Behavior, Behavioral Economics, Marketing Psychology, and Decision Science. Each page will benefit from optimizations based on principles such as priming, anchoring, visual hierarchy, scarcity, urgency, and nudge theory.
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About Us
Who am I
I’m Kristen. I write copy that will have your customer nodding in recognition as they reach for their credit card.
My years spent helping companies boost tech adoption has taught me how to find the words that resonate with your client base.